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  • Mapping your buyer journey

  • Making eStore easy to navigate

  • Making eStore easy to navigate

  • Forming a lead nurturing strategy

  • Optimizing main and product pages

  • Optimizing forms

  • Optimizing checkout pages

Seven-Step Method for improving Sales Funnel

  • At the retention stage, use Thank You pages to upsell and cross-sell, loyalty plan and referral marketing

  • At the conversion stage, provide buying incentives during checkout, optimize your checkout pages, use cart abandonment email campaigns and leverage on-site messaging

  • At the consideration stage, use social proof, product page optimization and email campaigns with persuasion triggers

  • At the awareness stage, use the power of relevant, informative blog articles, copy that shows benefit of products over its features and videos of products in action

Depending on the stage of buyer journey and sales funnel they’re in, you should employ specific tactics:

How MakkPress helps you in managing stages of Ecommerce Sales Funnels?

  • Interest and purchase consideration at the middle

  • Decision and conversion stage at the bottom

  • Retention and loyalty stage at the post-funnel phase

  • Discovery and brand awareness stage at the top of the sales funnel

eCommerce sales funnel consists of four stages that mark a specific phase of a buyer’s journey:​​

Stages Of A Ecommerce Sales Funnel:

  • Identify growth opportunities within your e-store

  • Plan marketing campaigns focused on the channels and resources users look for in their buyer journey, helping you generate more leads

  • Identify the type of content users need in order to engage with your brand and convert

Mapping the buyer journey matters because it helps you:​

​We help you understand what your users are looking for, what type of experience they expect and what type of information they need to complete the purchase. This is called a Buyers Journey.

Buyer journey is the process your leads go through from becoming aware of your brand, to considering and evaluating a purchase, and deciding to buy your product.

How MakkPress helps you in building Ecommerce Sales Funnels?

  • The conversion funnel in eCommerce also includes the post-conversion phases, such as customer retention, upselling and cross-selling.

  • Every stage of the funnel is designed to move the prospect closer toward the conversion point, which for eCommerce means a successfully completed purchase.

  • Depending on the structure of the eCommerce website, every business will have a unique sales funnel - however, the fundamentals of eCommerce sales funnel staging are always basically the same.

  • eCommerce sales funnel is an illustration of a user's path from the moment they land on your eCommerce page to the point where they convert, i.e. perform the desired action

Definition of An eCommerce Sales Funnel?

Ecommerce Sales Funnels

First you met them by coincidence, then you got to know them better with some daily or timely interactions and finally now you call them you BFF. That’s how most great friendships are build. Why is your brand any different ? The simple process of introducing your brand to a stranger and then converting that stranger in to a long term customer is called a sale Funnel.OfCourse, there are some more steps like winning the trust and feeling attracted or curious about in between.

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The average conversion rate of an ecommerce store is 2% or lower.  Which makes it really hard for the store owner to decide where to put the marketing money. Funnels assure better conversion rate.

​

Funnels are everywhere, in every marketing method SEO, google ads, Social media marketing, Content marketing, email marketing, even your website itself is a funnel Where customers enters from one page and leave after checkout or from some other page which was just not good enough for the customer to move to next step. 

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CEO, Giant Teddy

Ray Khosravi

MakkPress Technologies send us a complete CRO audit report of the various issues that are affecting the performance of our website. We are able to improve the user interface of our website by working on the same issues. As a result, our website traffic increase and we were able to convert our visitors into customers.

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Our much-needed upgrade project was successful and completed on time and on budget. We definitely recommend MakkPress Technologies for any improvements needed on your Shopify site. We will hire them again soon for other upgrades!

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MakkPress Technologies send us a complete CRO audit report of the various issues that are affecting the performance of our website. We are able to improve the user interface of our website by working on the same issues. As a result, our website traffic increase and we were able to convert our visitors into customers.

Ray Khosravi

CEO, Giant Teddy

The website looks professional, adding a lot of credibility to the business. MakkPress Technologies paid attention to detail, quickly delivering a high-quality product that meets all project requirements.

Kellen Kiilsgaard

Manager, Just Be The Bank

The team successfully assumed total technical responsibility to bring the tools to life, understanding needs and goals. Their collaborative and communicative approach to the projects ensured that everything flowed smoothly, saving time and impressing all involved.

Sanirys Zurlent

President, Knowledge Transfer LLC

CEO, Giant Teddy

Ray Khosravi

MakkPress Technologies send us a complete CRO audit report of the various issues that are affecting the performance of our website. We are able to improve the user interface of our website by working on the same issues. As a result, our website traffic increase and we were able to convert our visitors into customers.

Manager, Just Be The Bank

Kellen Kiilsgaard

The website looks professional, adding a lot of credibility to the business. MakkPress Technologies paid attention to detail, quickly delivering a high-quality product that meets all project requirements.

President, Knowledge Transfer LLC

Sanirys Zurlent

The team successfully assumed total technical responsibility to bring the tools to life, understanding needs and goals. Their collaborative and communicative approach to the projects ensured that everything flowed smoothly, saving time and impressing all involved.

Hear From Our 820+ Happy MakkPress Clients

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