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Defender Ammunition Company is a trusted security and defense consulting firm headquartered in the United States. With over a decade of experience, Defender offers a diverse portfolio of first-rate services and products to both government and commercial clients. Their loyal customer base is a testament to their reputation for quality and excellence. Defender Ammunition is your one-stop shop for all your security and defense needs, from ammunition and defending gear to apparel and reloading components

  • SEO strategy

  • Conversion Rate Optimization

  • Brand Visibility

  • Content development

  • UI & UX



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We are one of the oldest shopify partners and Experts, We have been working with shopify since 2012

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Successful Implementation of Search Engine Optimization Strategies For Defender Ammunition








Here is the difference in the website performance

The successful execution of the SEO strategy has played a pivotal role in boosting the company's online visibility, resulting in a significant increase in website traffic and a wider audience reach. Thanks to the consistent implementation of SEO techniques, Defender Ammunition’s website has secured a top position in search engine rankings, enabling it to connect effectively with its target market.

Here's what we achieved with our custom-SEO plan for Defender Ammunition:

  • Increase in Organic Search Rankings

  • Improvement in Website Traffic & Sales

  • Better Brand Recognition

  • Increase in Online Visibility

  • Successfully established a loyal customer base

The Results: Since We Started

To achieve this, we delved into in-depth keyword research and analysis. After conducting extensive research on the client's current keywords and analyzing their competitors' strategies, we identified new keyword opportunities. Our next step was to develop a comprehensive content strategy that focused on incorporating these keywords into high-quality, engaging content. Additionally, we implemented a targeted link-building strategy to boost the client's authority and visibility on search engines. Our goal was to ensure that the client's online presence was optimized for maximum impact and visibility

In addition to working on keywords, content, and link building, our team also worked on the Technical SEO aspect of Defender Ammunition's website. Our team worked diligently to enhance the website's architecture and structure, ensuring that search engines indexed and crawled every page. In addition, we incorporated structured data to enhance search engine comprehension of the website's content. Our solution plan also focussed on improving the website rankings on search engine results which can help drive more organic traffic to our client's website.

We identified the key issues that were hindering the client's website performance and developed effective solutions to improve conversions and enhance the brand's visibility. Our team conducted extensive research on Defender Ammunition's website and devised a comprehensive plan of action for optimizing its performance. Our thorough research allowed us to create a comprehensive plan of action that was specifically tailored toward optimizing the website for optimal performance. In addition, our team conducted thorough research and analysis of the website's current state and found the need for improvement in Defender Ammunition's SEO.

Enhancing Brand Visibility & Conversions Through Innovative Marketing Strategies & Solutions

Despite being a trusted brand in the industry, Defender Ammunition was finding it difficult to reach new customers and expand its brand recognition. Defender Ammunition's loyal customer base was not enough to propel its business forward, and they were facing challenges in gaining the attention of potential customers. Therefore, the brand wants to increase its visibility, reach new customers and grow their business. In order to expand and attract new customers, we recognized the need for a robust digital marketing and SEO strategy. The brand requires an effective SEO plan that can help identify the factors that hinder customer conversions and aims to increase their visibility and appeal to potential customers.

Problem Statement:
Implementing Effective SEO Strategies To Increase Brand Visibility & Attract Potential Customers

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The project has driven traffic to the sites and increased sales. MakkPress Technologies team is enthusiastic and responds quickly to ongoing changes throughout the project. Overall, their effectiveness and strong management team made them a supportive partner

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The MakkPress Team is by far the best company I have dealt with.  Never have to wait for a reply.  Top notch customer service, always prompt to give some extra value and service. Always available to help no matter what my request is about

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Ray Khosravi

Highly recommended for building from scratch or at scale. MakkPress Technologies fulfilled every request required by the project. Would use him again for a future project. Team is quick to respond to our comments and communicated well with us and helped our project complete successfully. Great work

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Tenergy Power


Meet all the criteria requirements of this Project. Had some things missed on the first deliverable, but quick feedback got them all fixed on the second email


Alexander Miller

Makkpress has great shopify resources. Quick to respond and quite good work. We've worked on several template modifications for our shopify theme and will be back for more in the future. Thanks!


Bilal Mashhedi

The project has been extremely successful and satisfied all project requirements. The MakkPress Technologies team was collaborative and worked closely with their client to develop the final product

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