- BUSINESS BRIEF
Giant Teddy kickstarted its business 9 years ago with a deep passion to craft unique and customized presents for the people we love. The offerings were centered around plush toys adorned with different outfits and accessories that matched the distinct personality of every individual. Giant Teddy never repeated the same design twice! In addition to the stuffed animal, the brand included a handcrafted card and some other delightful surprises in each gift box. The demand for their exclusive gift boxes grew rapidly and soon we started receiving custom orders, with teddy bears being the most sought-after animal.
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Recreating The User Interface Of The Website To Improve The Online Presence Of The Business
Giant Teddy Case Study For MakkPress
Here is the difference in the website performance
With the successful integration of our plan for the website, we were able to improve the experience of the user, design a store for the user to browse, and ran some important campaigns targeting audiences from all over the world and performing ecommerce SEO service of the website.
Updated UI of the website
Generated by 730.09% ROI through Affiliate Marketing
SEO - Increased website pageviews by 72%
Successful Email workflow setup
Reduced Bounce Rate by 40%
The Results: Since We Started
The client had unique requirements for their website but there was nothing our team of experts couldn’t do. We were able to understand what our client was expecting from us and we did a thorough research on how we can fulfill their demands on point. Once our research was complete, we planned and created some points to work on to increase the number of sales and market the business well on every platform. We performed the SEO of the project to improve its ranking on all search engines.
Our execution took place by redesigning the website in a certain way, we updated the User Interface of the website. This helped users have a better experience while browsing the website. Also, we did the CRO of the project. Apart from that, we focused on the marketing factors of the website. The marketing strategies helped the business to gain popularity amongst different audiences targeting people from all over the world. We started the process by setting up an email workflow. This was targeted toward the subscribers of the email chain, and others were based on user preferences and behavior of the user.
Afterward, we set up an affiliate campaign for the website and ran the campaign successfully. This way we were able to market the products of the client through different channels. And lastly, we are currently working on the SEO of this project. We were looking for what the user is searching for and what kind of keywords they are using so that we can strategize them and help Giant Teddy improve its search ranking on different search engines. We were able to successfully execute our plan to market and improve the user interface for the website.
Our Game Plan To Win The Online Market and Provide An Amazing User Experience
Giant Teddy started with the thought of providing customized gifts and ideas to every other person out there. A collection allowing everyone to choose the right gift for their loved ones according to the occasion and the personality of the person. There were some difficulties that the brand came across while optimizing the website. To eliminate those difficulties, robust strategies were required. Firstly, they needed a redesign of the website to update the User Interface. Second, We needed some ways to market the business by sending emails to their subscribers, based on the preference of the user and visitors of the website. Third, running campaigns, and performing the SEO of the website allowing it to rank better on certain search engines.
Problem Statement -
Initiating A Plan To Grow The Online Presence Through Marketing
The project has driven traffic to the sites and increased sales. MakkPress Technologies team is enthusiastic and responds quickly to ongoing changes throughout the project. Overall, their effectiveness and strong management team made them a supportive partner
Sam Gavriel Fine Jewelry
The MakkPress Team is by far the best company I have dealt with. Never have to wait for a reply. Top notch customer service, always prompt to give some extra value and service. Always available to help no matter what my request is about
Highly recommended for building from scratch or at scale. MakkPress Technologies fulfilled every request required by the project. Would use him again for a future project. Team is quick to respond to our comments and communicated well with us and helped our project complete successfully. Great work
Meet all the criteria requirements of this Project. Had some things missed on the first deliverable, but quick feedback got them all fixed on the second email
Makkpress has great shopify resources. Quick to respond and quite good work. We've worked on several template modifications for our shopify theme and will be back for more in the future. Thanks!
The project has been extremely successful and satisfied all project requirements. The MakkPress Technologies team was collaborative and worked closely with their client to develop the final product