- BUSINESS BRIEF
Modern, urban lifestyles have led to imbalances in nutrition and poor health habits, resulting in a decline in overall wellness and an increase in illness. Inzpera aims to address these imbalances by providing innovative and effective solutions, shifting the focus in the field of Health Sciences from illness to wellness.
Maintaining good health and being active is essential in order to keep up with the constantly changing demands of our lives. However, despite the numerous advancements in medical science, we often find ourselves falling ill due to our unhealthy choices. Who or what is responsible for this transformation? Is it our lifestyle, stress, habits, or a combination of all these factors?
At Inzpera, we believe that combining healthy habits with effective products can lead to a happier life. We strive to achieve this by offering ingenious products that are driven by intuitive thinking.
- Revamping The Landing Page
- Speed Optimization
1. Image optimize
2. Compress and optimize CSS
3. JS optimize and compress
4. Check all the apps
5. Use Script to Increase Speed
- DELIVERABLES
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Revamping The Landing Page and Optimizing Website Speed to Bring More Visitors To The Website
Case Study of Inzpera
inzpera.com
Desktop
Mobile
After
Before
Before
After
Here is the difference in the website performance
After thoroughly researching and finding out what the website needed, we were successfully able to get the results we wanted. We were able to revamp the landing page and improve the speed of the website as needed.
-Speed Optimization:
Desktop: 27 to 82
Mobile: 6 to 16
Revamped The Landing Page and Increased The Conversion Rate By 1.25%
The Results - Since We Started
The optimization process began with thorough research into the speed of each page on the website. As we were instructed to optimize the mobile speed, We assessed the loading speed of each page using various methods.
Our main focus was to identify and address any issues that were causing delays in rendering and reducing loading times. Also, the client had expressed concerns about their landing page. They wanted us to revamp the page to get more customers and improve the conversion rate on the website.
To improve the page speed, we not only optimized the website's content but also optimized the images on the website and resized them as required. Along with this, the optimization of the code on the website was also done.
Compressed the JS after optimizing and checked all of the apps for the same to enhance the experience of the user. Finally, we used the script to increase the speed of the website providing a seamless experience to the user. The user also had a great experience checking out the landing page of the website after we revamped it.
Solutions Offered -
Revamping The Landing Page and Improve Website Speed Bringing More Visitors To The Website
A seamless browsing experience is desired by users when they visit a website. No one wants to deal with a website that loads slowly as it disrupts their user experience. Whereas the landing page of the website needed revamping to provide a better browsing experience. Inzpera faced a similar problem with their landing page which we had to revamp for a better browsing experience to the user.
The speed of the website was slow enough which led to a decrease in the number of visitors that resulted in fewer sales. The website's content would often fail to load completely, and when it did, it took over 3 seconds to load entirely. They sought a solution to this issue and reached out to us for assistance.
Problem Statement -
Optimizing The Website Speed And Revamping The Landing Page To Improve The Overall Experience Of The Website
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